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Grab yourself a late deal >Brits embracing the rise of the Maycation
Many Brits look to be planning their getaway to villas in Cyprus earlier this year than the traditional timeframe for enjoying holidays abroad.
This is after a survey carried out by ING Direct highlighted that 13 million people from the UK are seeking a holiday during the spring months.
Deemed the rise of the Maycation, the study's results mean that the spring is proving more popular than the summer for 2012 holidays.
ING Direct also found that a certain proportion of Brits are changing when they take their family getaway as a result of the London Olympic Games, which begin in July.
Richard Doe, the chief executive of ING Direct, added: "It's understandable that families are choosing not to go on holiday during the summer months when they can get away in the spring for much less and save money."
Holidays to Cyprus can be enjoyed throughout the year, with temperatures in the island's resort of Nicosia averaging a cool 21 degrees C in April and a sweltering 29 degrees C come September.
Posted by Sarah Wells
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Views and opinions in this article are solely of the author and do not necessarily represent those of James Villa Holidays(JVH). JVH provides no assurances regarding the accuracy of the information and cannot accept liability for complaints, loss or damage resulting from the article. It does not form part of the contract made when a holiday is booked with JVH and the information provided is not intended to be a rider or replacement to the booking conditions. Reference to the service or product of a third party, is not an endorsement or recommendation and JVH accepts no liability as a result of complaints, loss or damage arising from their use.
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