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Grab yourself a late deal >Turkey holidays 'to be popular with Brits this year'
British travellers are set to show strong interest in Turkey holidays over the coming year, it has been predicted.
International Currency Exchange (Ice) described the country as a "gateway to the east" that offers a rich "melting pot of cultures" for foreign visitors to experience.
The company's currency sales figures suggest that Turkey holidays will once again prove popular this year among Brits eager to experience its unique appeal.
Koko Sarkari, global head of Ice, said: "The Turkish lira was the sixth most ordered currency in both May and June 2009 and in the summer of 2008 Turkey knocked Spain off the top spot for UK holidays.
"We are already seeing sales of lira up in January 2010, compared to the same time last year, suggesting that Turkey is a hot favourite with UK travellers."
One destination expected to prove popular this year is the city of Istanbul, which was recently announced as the European Capital of Culture for 2010.
Visitors can explore the city's bustling bazaars or go for a river cruise on the Bosphorus.
Posted by Joseph Brady
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Views and opinions in this article are solely of the author and do not necessarily represent those of James Villa Holidays(JVH). JVH provides no assurances regarding the accuracy of the information and cannot accept liability for complaints, loss or damage resulting from the article. It does not form part of the contract made when a holiday is booked with JVH and the information provided is not intended to be a rider or replacement to the booking conditions. Reference to the service or product of a third party, is not an endorsement or recommendation and JVH accepts no liability as a result of complaints, loss or damage arising from their use.
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