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Grab yourself a late deal >Majority of holiday makers 'seek out local culture abroad'
A new study has thrown up a mixture of findings into how much holiday makers try to explore a resort that they are staying in, perhaps such as the culture around Turkey villas.
According to a study conducted by ABTA and the Travel Foundation, eight in ten tourists have said that they look to buy local produce from shops and restaurants when abroad.
Meanwhile, the same amount of respondents acknowledged that they try and visit different areas around the holiday resort that they have picked out.
However, the research also noted that around one in five holiday makers opt to stay within their complex, such as their luxury villas, throughout their stay.
Nikki White, head of destinations and sustainability at ABTA, reflected: "The quality of our holidays relies on beautiful, well-cared for environments and a warm welcome from the local community, so caring for destinations is vital."
Recently, sunshine.co.uk found in a separate piece of research that 55 per cent of Brits seek home comforts when journeying overseas, such as to villas in Turkey.
Posted by Alison Selby
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Views and opinions in this article are solely of the author and do not necessarily represent those of James Villa Holidays(JVH). JVH provides no assurances regarding the accuracy of the information and cannot accept liability for complaints, loss or damage resulting from the article. It does not form part of the contract made when a holiday is booked with JVH and the information provided is not intended to be a rider or replacement to the booking conditions. Reference to the service or product of a third party, is not an endorsement or recommendation and JVH accepts no liability as a result of complaints, loss or damage arising from their use.
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