Those heading on a holiday in Tenerife may be forgiven for doing a double-take of one resort in case they mistake it for Miami, if one expert is correct.
Travel writer Peter Hardy, author of a piece for the Daily Mail, explains the popular vacation destination of Playa de las Americas shares many similarities with the famous Florida city.
While some may say the area is over developed, it offers all manner of entertainment, services and products that people could want while on a sun break.
Another benefit those staying in villas in Tenerife will be in a position to enjoy is the affordability of food and drink.
Even in a prominent seaside location, Mr Hardy notes it cost no more than £1.50 for a full English breakfast and about 85p for a pint of beer.
Research by Experian Hitwise has found Tenerife was the world's second-most searched destination online in the quarter to the end of October.
Posted by Joseph Brady